On February of 2006 the World Journal newspaper, which has largest circulation among all Chinese printed media in the U.S.A. celebrated its 30th anniversary. Summit Import Corp. accepts the Business Award in humility and gratefulness. We also congratulate the World Journal on its 30 years of service to the Chinese community. On February of 2006 the World Journal newspaper, which has largest circulation among all Chinese printed media in the U.S.A. celebrated its 30th anniversary. To mark the occasion it hosted the first World Journal Business Accomplishment award. Summit Import Corporation, which celebrated its 50th anniversary, was honored to receive this prestigious award. Founded by Mr. Lin Chen over half a century ago, Summit Import Corporation. has continued to grow and expand its reach front the East Coast of the U.S.A. to the West Coast, into Canada, Central and South America, the Caribbean, and Europe. In 1984, current President Mr. Whiting Wu became the General Manager of Summit Import Corporation. Despite facing many difficult challenges, Mr. Wu worked tirelessly and was even more committed to the continued development of the company and the efforts to serve the community.
One important project he undertook was to help promote and provide a better market penetration for the brands and labels that Summit Import carries, not only does it require a great deal of advertising, sale and marketing effort, but also the need to develop brand recognition that captures consumers' attention. Therefore. Summit began to place an important focus on the community. It is also an excellent way to give back to society. Since 1988, Summit has been in partnership with World Journal's Readers Service Department to organize a wide variety of cultural, educational, sports and artistic activities in the Chinese community. They cater to Chinese Americans of all ages and interests. These events are named after the companies and products Summit represents. Since 1993, Summit Import began hosting the Oriental Grocery Exhibition. Through its joint efforts with World Journal, Summit has made the awareness and popularity of Asian products reach a new high. With a five -time record breaking success, the Oriental Grocery Exhibition has become one of the most important collaboration between Summit Import and World Journal. Over the years, Mr. Whiting Wu has always kept Mr. Lin Chen's motto "Seek not the blossom that blooms and fades. Rather cultivate the evergreen that roots and endures" at heart. Summit Import has carried out this mission through keeping a close eye on the ever-changing market, getting actively involved in community events, working hard to expand the Asian product market and better serving the consumers.
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June 2024
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